Posts by Reger Coaching And Consulting

The secret to getting referrals NOW is simple – ask for referrals when they are most likely to hear of others looking to buy or sell. RAS: Reticular Activating System – the idea that you are most likely to hear about or come in contact with people in a similar boat as you. For example, let’s say you are engaged to be married. Without a doubt as you go through each day (looking at that sparkly ring on your hand, searching out the perfect venue and flower arrangements) you start seeing ads for rings, wedding venues, honeymoon destinations, and all else…

According to realtor.com, 97% of people read reviews before deciding to work with an agent. Therefore, getting reviews from your clients is crucial to securing more business. Here are a few ways to get more reviews: Provide exceptional service: The obvious way to receive positive reviews is by providing excellent service to your clients. However, if you go above and beyond to meet their needs, be responsive, and deliver results, the client will correlate their ‘win’ to your services. In other words, if you provide exceptional service, your clients will attribute their success to you and be more inclined to write a positive review. Ideally, it’s best to…

According to the National Sales Executive Association, 48% of salespeople never follow up with a prospect. Nearly half of your competition reaches out once—and then vanishes. That means that just by following up once, you’re already ahead of 48% of salespeople in this industry. Let that sink in. The good news? Just by following up, you’re immediately ahead of nearly half the field. It gets even better: Only 10% of salespeople make more than three contacts. But 80% of sales are made between the 5th and 12th contact. That’s not a coincidence—that’s a pattern. Success in this industry doesn’t belong to the lucky, the flashy, or…

The same boiling water that will make an egg hard, will make a potato soft. This analogy of boiling water, eggs, and potatoes holds a powerful lesson for real estate agents. Market conditions may be the same for all, but success in the real estate industry depends on an agent’s adaptability, mindset, consistency, client focus, knowledge, diversification, and resilience. Agents who embody these qualities can achieve success regardless of the conditions they face in the ever-evolving real estate market. In other words, some agents let the market dictate their success and others are successful no matter the state of the market. Just as…

Enhancing productivity and maximizing your success starts with optimizing your environment. James Clear, a renowned blogger, productivity guru, and author of the best-selling book Atomic Habits, emphasizes the importance of location. According to Clear, changing your environment can be a game-changer for your productivity. He explains that where you do your work significantly impacts how much you get done. Your Environment Matters In real estate, your environment extends beyond your office. To be truly productive and successful, it’s crucial to surround yourself with people who are eager, driven, and productive—sometimes even more so than you. The right environment can inspire and push you to achieve more than…

Most people overestimate what they can do in one year and underestimate what they can do in five years. Many agents set ambitious goals and have a strong desire to achieve significant results within a year, such as transacting xx amount of homes per year, or growing their database by the hundreds. However, the reality is that meaningful progress often takes time and consistent effort. Unrealistic expectations for what can be accomplished in a single year may lead to disappointment and frustration if those goals are not met. On the other hand, agents often underestimate the potential of consistent action over a…

There is a common trend among agents that, if addressed, could significantly elevate efficiency, organization, and overall productivity: timeblocking. Timeblocking, often overlooked but incredibly powerful, is the practice of allocating specific blocks of time in your calendar for designated tasks and activities. It’s about taking control of your schedule rather than letting it control you. Unfortunately, many agents tend to navigate through their days without a structured plan, leaving them susceptible to the whims of the moment and the chaos that ensues. Without a strategic approach to time management, the consequences are evident. Feelings of being scattered and disorganized become prevalent,…

Avoiding burnout, especially in a demanding field like real estate, requires a combination of self-care, time management, and setting healthy boundaries. Here are some key strategies: Prioritize Self-Care: Regularly engage in activities that recharge you, such as exercise, hobbies, or spending time with loved ones. Adequate sleep, a balanced diet, and mindfulness practices like meditation can also help manage stress. Set Boundaries: Establish clear work-life boundaries. This might mean setting specific hours for work and sticking to them, turning off work-related notifications after hours, or learning to say “no” when you’re overextended. Delegate and Outsource: If possible, delegate tasks to…

Effectively leverage your unique strengths as a real estate professional in order to elevate your business by attracting more clients, and ultimately achieve greater success. Distinguishing yourself from the competition, being confident in yourself and your abilities, and articulating this effectively, is paramount to your success. Ask yourself these 3 questions:  What distinguishes me as a real estate agent? Reflect on the specific skills, experiences, and qualities that differentiate you from other agents in the field. Consider your expertise in certain property types or neighborhoods, your track record of successful transactions, your personalized approach to client service, or any unique strategies you employ in your…

“The Four Agreements” by Don Miguel Ruiz is a book that presents four guiding principles for personal freedom and empowerment. These agreements can be directly applied to being a successful real estate agent: Be impeccable with your word: As a real estate agent, your reputation is paramount. Always be honest and transparent in your dealings with clients, colleagues, and partners. Keep your promises and commitments, and communicate clearly to avoid misunderstandings. Don’t take anything personally: In the real estate business, you have or will most likely encounter rejection, criticism, or difficult clients. Remember that these reactions often stem from the client’s own…

We work so hard for our clients – but is that hard work focused on providing them with the best real estate experience and expertise for them? Or, do we wind up emotionally involved in transactions and stressing over every turn? Our friend, Chris Heller, asks the question “are you attached to the outcome or committed to the outcome?” When you are attached to the outcome, you are simply not providing your clients with the logical real estate expertise they need and deserve. Instead, focus on being committed to the outcome. Be committed to providing your client with the expertise and…

As a professional real estate agent, ensuring you are always prepared for each day is crucial to maintaining a successful and productive business. Here are some tips to help you stay on top of your game: 1. Organize Your Tasks: Start each day by creating a detailed to-do list. Prioritize tasks such as client meetings, property showings, paperwork, and follow-ups. Having a clear plan will keep you focused and efficient. 2. Review Your Schedule: Check your calendar for any upcoming property viewings, client consultations, or important deadlines. This will prevent you from double-booking or missing critical appointments. 3. Set Goals: Define specific targets for…

While having connections and knowing lots of people is undoubtedly beneficial in this industry, what truly sets agents apart is being known and recognized for their expertise and skills. It’s not just about who you know, but whether those connections truly understand who you are, what you do, and how exceptional you are at it. Take a moment to reflect: do the people within your network truly grasp your capabilities? Will they confidently recommend you in a room full of opportunities? These are important questions to ponder as you navigate you professional real estate goals. To ensure that your name resonates positively…

Agents, guide your buyers to understand these 2 types of sellers… Seller #1 lists their home, receives few showings, no offers and refuses to reduce price. Seller #2 lists their home, and makes immediate and consistent adjustments to price and condition in order to attract an offer and sell. Seller #1 represents a challenge. This seller has listed their home but is resistant to adjusting the price despite receiving limited interest. Advising buyers on such listings involves managing expectations – the seller may eventually accept a lower offer, but it’s a risky strategy since they would have already just lowered their price to attract more…

The ideology of “No Lead Left Behind” is a fundamental principle in the industry that emphasizes the importance of not disregarding any potential leads. It recognizes that every lead, regardless of their current readiness to transact, deserves attention and nurturing. For new agents, it can be challenging to comprehend that many leads they encounter may not be immediately ready to buy or sell a property. Some leads may require months or even years of engagement before they make a decision. It is inevitable that these leads will likely engage with multiple agents during that time. While the real estate industry emphasizes the…

A crucial aspect of being a successful real estate agent is tracking progress and overall metrics. Are you actively monitoring your performance metrics, and are you updating your CRM (Customer Relationship Management) system on a daily basis? It becomes increasingly essential to adopt strategies that empower us to measure, understand, and ultimately control our progress as real estate agents. If you can’t measure something, you can’t understand it. If you can’t understand it, you can’t control it. If you can’t control it, you can’t improve it. Examples of tracking tools: – Pipeline – CRM – Calendar – Notes/reminder platforms of lead…

As we stand on the brink of a new year, it’s crucial to envision the future we desire for ourselves and our careers. Let’s fast-forward to 90 days from now, April 2025, a date that marks not just another day but a checkpoint for our achievements and growth. Imagine looking back on today with a sense of fulfillment, knowing that you’ve invested your time wisely and strategically. The power of introspection lies in its ability to guide our priorities, prompting us to consider what we wish we had spent more time on. We’ve all heard the saying, “Time is the one thing…

Reality Check: Are the clients you are working with REALLY ‘A’ clients or do you just really need them to be? Determining this will only help you, not hurt you. There are ‘A’ clients in every market, you just might be spending all of your time with actual ‘Bs’ and ‘Cs’. Here are a few characteristics that can help identify an “A” client: Takes your advice: They are serious and motivated to transact. They are willing to step up (within their capabilities) to compete and win in multiple offers. As sellers, they listen to your pricing strategy and choose to follow your advice. Although they may not always…

Sharing success stories as an agent is crucial for building credibility, trust, and differentiation, especially in a competitive market. These success stories provide tangible evidence of your competence, showcasing your expertise and ability to navigate challenges successfully. By connecting with clients on a personal level and offering social proof of positive outcomes, success stories inspire confidence in your services and facilitate the establishment of a positive client-agent relationship. Additionally, they serve as effective marketing tools, helping you stand out and attract new clients while contributing to your overall reputation. Ways to Share Success Stories: To maximize the impact of your success stories, consider various…

2025 is just around the corner, with only 45 days remaining. Every action you take in the next 6 weeks will profoundly shape your business’s trajectory in the coming year. To set your business up for a successful 2025, consider these key strategies: Embrace Responsibility: Taking responsibility means acknowledging that you have control over your outcomes. If your business hasn’t met the targets you set for the year, don’t blame external factors or circumstances. Instead, empower yourself to make the necessary adjustments. Recognize that you are the captain of your ship, and by steering it in the right direction, you can change…

The same boiling water that will make an egg hard, will make a potato soft. This analogy of boiling water, eggs, and potatoes holds a powerful lesson for real estate agents. Market conditions may be the same for all, but success in the real estate industry depends on an agent’s adaptability, mindset, consistency, client focus, knowledge, diversification, and resilience. Agents who embody these qualities can achieve success regardless of the conditions they face in the ever-evolving real estate market. In other words, some agents let the market dictate their success and others are successful no matter the state of the market. Just as…

Discipline is often misunderstood as the pursuit of perfection, when in reality, it’s more about consistency and resilience. Real estate is a dynamic and unpredictable field, and success rarely comes from flawlessness in every transaction and interaction. As we approach a new year, consider these simple ways to build relentless discipline: Harness Your Why: Like Nietzsche said, “A man who has a ‘why’, can bear almost any ‘how’.” Set Clear Goals: Set a long-term vision, annual, monthly, weekly and daily goals. Have a look at your goals everyday to remind yourself, why you are doing this. Take note of what’s working well…

Let’s focus on a fundamental aspect of any thriving business: the implementation of bulletproof systems. From recieveing tour requests to selling a home, when was the last time you took a step back and analyzed the efficiency and clarity of your systems? Why Are Systems Crucial in Your Real Estate Business? Efficiency and Time Management: Systems automate routine tasks, freeing up your time to focus on client engagement and closing deals. From scheduling showings to processing paperwork, a streamlined approach saves precious hours every day. Consistency in Service: With systems, you can provide consistent, high-quality service. This consistency builds trust with…

In the dynamic and fast-paced realm of real estate, agents often navigate a complex web of communication with clients. One critical aspect that can be overlooked is the wealth of nonverbal cues, especially in a landscape where initial interactions frequently occur over the phone before progressing to face-to-face meetings. Research indicating that 55-65% of communication is nonverbal underscores the importance of honing in on these cues for real estate agents. Being aware of this, not only gives you clarity on who you should spend your valuable time with, but can also help you uncover hidden concerns or preferences that may not be explicitly…

According to realtor.com, 97% of people read reviews before deciding to work with an agent. Therefore, getting reviews from your clients is crucial to securing more business. Here are a few ways to get more reviews: Provide exceptional service: The obvious way to receive positive reviews is by providing excellent service to your clients. However, if you go above and beyond to meet their needs, be responsive, and deliver results, the client will correlate their ‘win’ to your services. In other words, if you provide exceptional service, your clients will attribute their success to you and be more inclined to write a positive review. Ideally, it’s best to…

Just like the year has its four seasons, the real estate world has its own ups and downs. What works for you in one market season might not fly in another. Most real estate agents figure this out the hard way – thinking that the same tasks all year round will produce the same outcome. However, your business has different seasons, and that means you’ve got to change up how you do things day-to-day – your tasks, your systems, and what you prioritize. What season are you in right now? What habits does that season require? If you’re currently struggling…

“The man who thinks he will win, and the man who thinks he will lose, are both right.” – Willem Meiners Similarly, the agent that thinks he/she will be successful and reach their goals, and the agent that has a pessimistic attitude and doesn’t think they will succeed, are both right….Our beliefs influence our behavior, which influences our results. When you believe in your ability to win or achieve a goal, you are more likely to work harder, persevere through challenges, and maintain an enthusiastic attitude. It underscores the following principles that are particularly relevant to agents like you: Self-Fulfilling Prophecy: The…

In the dynamic and fast-paced realm of real estate, agents often navigate a complex web of communication with clients. One critical aspect that can be overlooked is the wealth of nonverbal cues, especially in a landscape where initial interactions frequently occur over the phone before progressing to face-to-face meetings. Research indicating that 55-65% of communication is nonverbal underscores the importance of honing in on these cues for real estate agents. Being aware of this, not only gives you clarity on who you should spend your valuable time with, but can also help you uncover hidden concerns or preferences that may not be explicitly…

It’s paramount to approach client interactions with a mindset centered on flexibility, empowerment, and collaboration. Rather than adopting a prescriptive stance, your aim is to serve as a knowledgeable and supportive guide, offering a diverse array of options complemented by expert insights and advice. Your role transcends mere transactional exchanges; it involves immersing yourself in the intricacies of your clients’ preferences, aspirations, and budgetary considerations. By presenting an array of choices and transparent information, you empower clients to navigate the decision-making process with confidence and clarity. They are driving the car, you are in the backseat offering directions. Flexibility remains a…

Avoiding burnout, especially in a demanding field like real estate, requires a combination of self-care, time management, and setting healthy boundaries. Here are some key strategies:   Prioritize Self-Care: Regularly engage in activities that recharge you, such as exercise, hobbies, or spending time with loved ones. Adequate sleep, a balanced diet, and mindfulness practices like meditation can also help manage stress. Set Boundaries: Establish clear work-life boundaries. This might mean setting specific hours for work and sticking to them, turning off work-related notifications after hours, or learning to say “no” when you’re overextended. Delegate and Outsource: If possible, delegate tasks…